The organizers of the international song contest «Eurovision 2017» have presented the logo and slogan of the upcoming event.

Motto is «Celebrate Diversity», ( «Respect Diversity»). The logo contest has deep subtext. Firstly, in the center of the picture the Ukrainian necklace is depicted. The competition will be held in Kiev. Secondly, each bead is original, unlike the others. Thus the logo designers would like to emphasize that all the artists are unique. And there are no two identical people. Besides, the creators of the poster put emphasis on the fact that people from all over the world need to unite, in spite of the existing differences.

The representatives of the Ukrainian creative agencies Republique and Banda were working on the development and creation of the international competition’s attributes.

Tomorrow, January 31, a ceremony for the transfer of the mayor of Kiev Vitali Klitschko symbolic key of «Eurovision» will be held. Now the requisite is kept by the President of Stockholm City Council.