What is the meaning of the term , the news, it would seem, is obvious – fresh information about something, updated through a certain short period of time. But not every fact becomes public, not every incident deserves the journalist’s attention.
So, there are a number of criteria that must be met by news.
First, the relevance of the information is necessary, no less important are the proximity of the audience, the scale of the incident, the conflict nature of the facts, the correspondence to the interests of the audience,
There are a number of requirements for the material being supplied: clarity, brevity, brightness; accuracy, reliability, responsibility In addition, there is a division of messages into different types and types. They can be: local, national, international, also brief and detailed, calendar and organized, hard and soft . Consider the last couple in more detail.
Hard news leads to a simple fixation of facts, a documented display of reality, maximally objectified, clean data. This form of reporting is very popular, as it eliminates the need to delve into minor, distracting details, thus saving time.
However, the disadvantage of this principle is the loss of some, often important details. Sometimes there is a violation of truthfulness, or the situation can not be disclosed objectively. The specificity of this type of presentation is that all the moves of reasoning are hidden, the reasons for a certain statement are invisible. The facts are heard in a concise, concise manner. The task is for a person to understand everything from a half-word and do not ask unnecessary questions. Names, numbers, extra details, geographical data are removed, or greatly reduced.
A soft form is used when the event is not so significant, or not self-evident enough (in that case, interesting details strengthen it) when the reason for the discussion of the problem is weak, but the message itself can be interesting (in this case the motive is created artificially), so when the urgency of the message is not available (you can report this incident and after a year, becouse it is so funny or strange), or when it is necessary to address in some new way an already known event, or you need to bring an intrigue into the material (if the notice is dull and uninviting, the author adds fine detail “by itself”, for example, that case happened somewhere near a concert of a famous musician).
The information is given gradually, but prepares the person for a holistic perception of the content and unobtrusively conveys the essence of the presented.
Depending on the target audience, the content of the material, different types of its presentation are used, it is not always appropriate for one or another strategy of presentation.
For example, the updated data of the exchange market do not need any incompetent opinions of “people’s experts,” only relevance and reliability are important for them.
Information is provided in various genres, notes, correspondence, reports, interviews, blitz polls, questions-answers, reports. But their main task is to answer the questions: “what ?, where ?, when ?, why ?, how?”, how? “. Reporting, a note and a report are called upon to quickly report an incident, describe it in some detail, and name details of the main actors. In the interview, the opinion of eyewitnesses or directly participants of the event is reported, the expert’s opinion, and this adds some “life” to the simple text, because it is much easier to perceive information in such a more informal way.
In general, the selection and submission of the necessary information – the process is complex and not always unambiguous, but the main thing is the result.
Let us ponder, what kind of result do various news releases await?
We meet every day directly with it – video, audio, radio, print, directly surrounding people and, of course, the Internet is constantly informed about something new and impressive. Moreover, it is not important whether this information is positive or, on the contrary, negative and even tragic. It “catches” us. Of course, the main task is to inform the target audience with relevant information. But the main thing is that it should awaken the most vivid emotional reaction in a person – whether it is a sincere laugh, whether it is an “righteous” anger, or even horror.
Psychologists have identified several of the most powerful human feelings and emotions, which, in fact, are the cause of a certain type of behavior and habits, which, in turn, dictate the lifestyle. But most importantly – a man yearns for this again and again, without noticing it. And news offer to quench this thirst
So, what are these feelings and emotions?
First of all, it’s pride. The thirst for self-esteem, recognition is so strong that they make a person commit stupid acts. low self-esteem brings painful suffering. But indulgence to this feeling gives a certain satisfaction, a feeling of own importance and necessity.
No less strong anger. He dazzles, everything boils inside, a person seeks to restore justice. Here, by the way, pride can be connected again, they say, I’m so good, I want retribution to those negative people who did it.
Laziness – also has a big impact on a person. It causes a lie, idleness, irritability, even excessive consumption of food. Laziness can be associated with lack of willpower, fear of responsibility, and even children’s complexes. But there is one plus for this quality, thanks to him, in the direction of simplifying everything complex, progress is moving.
Despondency, melancholy – require attention. They cause indifference and apathy. Such a person becomes socially passive, but naturally wants someone out of this state to get him out.
Fear. It aralyzes. Eats from the inside, makes me to rush from side to side in search of protection from the originator.
Greed. A property that forces laziness to conquer, activating brain activity. It causes aspiration to accumulation, acquisition, economy.
Well, curiosity. Sometimes he ignores rationality, seeks answers to questions. Often curiosity is idle and has nothing to do with curiosity, and torments the person who is testing him until he finally gets what he wants.
These feelings cause in man a growing need for the emotions corresponding to them.
The media kindly offer this necessary dose of emotions.
The criminal reports give vent to anger, the result of a football match tells outraged pride that the team you were sick for lost, the release of a new model of a “really smart” smartphone in every possible way indulges laziness (even an extra finger on the screen annoys) .
Replacing the emotional needs of a person, new information becomes a necessary food for the brain. Every day, from the very morning, the sea of the freshest messages hastens to fill the mind, bringing useful information, causing various emotions, and becoming familiar and even routine. All kinds of fashion trends, novelties in various fields require constant familiarization with the course of events. What was fashionable yesterday is no longer fashionable, something in the reverse, has gained popularity. Constant updating of the information helps the person to remain in a trend and to be the first who will know about updatings.
So, whether we realize this or not, the importance of news in our life is underestimated silly. They are easily rooted in modern society and even have become a necessity for us. It remains to filter out the unnecessary, extracting from them the maximum benefit and pleasure for themselves
Recently, Warsaw is the city that has become one of the most places to visit. The capital of Poland is a modern, fast-growing city with many historical and cultural symbols of our time. It is important to keep in mind that the city has a very rich history, which is clearly expressed in the architectural styles of the city and which is dedicated to many interesting museums. All those factors create plenty of places to visit in Warsaw.
The opening of the visa-free regime allowed Ukrainian citizens to travel more. Now there are no obstacles to spend the weekend in the nearest country, stroll along the streets and see the sights. In short, enjoy a completely different culture and atmosphere.
Above all, the best time to travel is autumn. The time when summer hot days are behind, and the autumn, cloudy days are still far away. All that remains is to choose a country that is worth a visit and enjoy interesting walks and adventures.
Among the places worth visiting – the Old Town is the main element of Warsaw – the heart of the city. Now looking at the historic center, it’s hard to believe that about 70 years ago they were ruined. After the Nazi occupation during the World War II, and then the liberation struggle of Soviet soldiers, Warsaw was virtually destroyed. The post-war time turned out to be very difficult for the inhabitants of this city – when it was necessary to restore from scratch.
Today the Old Town is a symbol of a new Warsaw, a modern metropolis with office buildings, as well as with objects of cultural heritage.
In order to better feel the city’s atmosphere, you need to visit this museum. The exposition is located on 4 floors and includes the description of the 1944 rebellion. About 750 exhibits and 1,000 photos explain and show the causes, the course and the end of the rebellion. Since the rebellion, which began on August 1, an interesting tradition begins. At 17.00 around August 1 sirens of alarm will be heard, people and people will stop moving. Thus Warsaw citizens honor the memory of the dead insurgents.
Another place to visit in Warsaw is the zoo; not only due to the the rich collection of animals, but also from the historical perspective. During the Second World War, the owners of the zoo helped save the lives of thousands of Jews. Secretly removing Jews from the Warsaw Ghetto, and providing shelter in the basement of their villa, Jan and Antonin Zhabinsky helped innocent people. Excursions are held this villa today.
One of the largest museums in Poland, dedicated to the history and development of the Jewish community in this country. Opened in 2013, the museum excibit its collection of authentic exhibits that are exhibited at the museum. After visiting the museum, the millennial role of the Jews in the development of the history of Poland becomes clear.
The largest park in Warsaw and, of course, the pride of the Poles. A garden park complex will give you a sense of peace with nature. Walking along shady paths, squirrels jump from tree to tree, clean air and melodious birds singing. Like an oasis in the center of a huge metropolis.
An interesting place to visit in Warsaw where you can go all the family and spend time exciting. The center is equipped with various interactive exhibits that clearly illustrate and explain the principles of physics, chemistry and biology. Knowledgeably, children will be interested in natural sciences.
The Warsaw Library will be exhibited if there is time. You will not be disappointed with the amount and variety of books. If you are a hunter for beautiful views, then climb the roof to the library. A magical garden with a view of the capital opens to you. What can be better than walking in the garden and thereby admire Warsaw from the bird’s-eye view.
The Baroque palace will tell you the life and the life of the monarch and general Jan Sobieski. The palace is surrounded by a large park and lake. After spending time here you dip into the world of that time and feel yourself a guest at the invitation of the king himself.
Hurry up to buy tickets and go for a meeting of new podrezhey and memoirs. Have a nice trip!
Evening, September 7, the southern coast of Mexico suffered from a powerful earthquake with a magnitude of about 8 points. According to the US Geological Survey, the earthquake focus was located to the south-east of the city of Pihihyapan. Furthermore, it was about 35 kilometers at a depth. The cause of the earthquake was – Hurricane Irma which is considered the strongest hurricane in the last ten years.
The Civil Protection Agency in Mexico has not yet reported on the catastrophic losses in the country. However, two deaths are confirmed as a result of the disaster. At the moment the information is not yet confirmed and every minute new details about the incident are reported.
Moreover, the earthquake caused a tsunami in the Pacific waters. Tsunami is still raging on the southern shores of Mexico. Seismologists are concerned that a night earthquake in the country can cause the strongest tsunami. I that case, several Latin American countries will be at risk, like Argentina, El Salvador, Guatemala.
The earthquake in Mexico caused widespread anxiety and panic. It should be noted that the earthquake last night in Mexico was the greatest natural disaster in the country since 1985. The last time an earthquake took the lives of a thousand people and a loss of billions of dollars for recomstraction of the cities. Today, the government of the country is trying to calculate how an earthquake can affect the economy of the country and take measures to minimize damage.
The hurricane Irma was formed on August 30, 2017 and to this day has devastating consequences for the islands in the Caribbean Sea and the Gulf of Mexico. Note that this hurricane is the strongest Atlantic cyclone of the 5th category, since the hurricane “Vilma” in 2005, when damage was incurred in the amount of $ 29.1 billion, and the death toll was 62 people. “Irma” is a hurricane, which is characterized by strong gusts of wind up to 415 km/h, which makes it possible to tear roofs off houses and thus has negative consequences for the country’s economy.
Mexico is not the only country that became a victim of Hurricane Irma. This week, the inhabitants of Barbados and Puerto Rico also became victims of the storm and the destructive power of the hurricane. Meanwhile, the Dominican Republic, Haiti and Cuba are countries at risk. At the moment, about one million people have become victims of the hurricane.
The United States, still not recovering from Hurricane Harvey. Now is dealing with negative consequences as a result of the hurricane over the past couple of days. Thus, about 14 people became victim to a hurricane in the US. Epicenters have become the Virgin Islands, which belong to the United States. There is an opinion that the number of victims may increase, due to the fact that the hurricane still continues to rage in the region. The US President, Donald Trump, approved a plan at the state level to restore the damage caused by the hurricane.
Until that day, it was believed that Hurricane Harvey was a powerful natural phenomenon. Harvey caused a flood in the southern United States in Texas. However, according to the latest results and losses, the hurricane Irma should be considered a modern cataclysm. Irma affected the lives of thousands of people leaving them without homes and the ability to quickly forget this incident.
Nowadays, the southern coast of Mexico the neighored states are at risk. Guatemala, El Salvador and Honduras are at risk and there is a high probability of a repeat of earthquakes and tsunamis in the future.
Back in 2008, Eric Schmidt, the head of the world-famous company Google pronounced in his speech the term cloud. Of course, the term is not new, the cloud often refers to a large network. Such as the Internet or intranet in the enterprise. Since then, the cloud has come to be used as a data warehouse designation term.
The modern cloud service was launched in order not to clutter the hard drive of the computer. It is also used for getting access to its data store. Also, the cloud storage can offer services and applications for rent. So that you do not have to buy a hard disk, you can simply subscribe to the cloud.
In order to start working with the cloud storage, you just need to enter your login and password from the tablet, computer or smartphone, with a possible Internet connection. Therefore, the need to constantly carry a flash drive is not relevant. We can say that the cloud is a virtual medium of information.
Using cloud servers, you can not only store archives, data, photos, information, and you can share all the data with other users of the cloud.
Every day, the cloud is becoming increasingly popular virtual information
carrier. Such repositories exist already somewhere a few hundred. There is a certain limit in gigabytes of how much information can be posted, for expansion should be paid according to the tariff plan.
For applications developed in the cloud, such pluses of object storage as a possibility of wide scaling and an extensive metadata characteristic are mandatory.
Amazon Simple Storage is an object storage that allows you to develop applications from scratch, very useful when you need flexibility and need to scale.
File storage will be very handy when you need access to shared files. This type is usually supported by a storage server that is connected to a network (NAS). Also, this type is suitable for user personal directories, multimedia storage, and the development environment.
Block storage is suitable for enterprise applications such as database, planning system (ERP), block storage with a delay system for all nodes, works with direct connection (DAS) and a network of storage of all data (SAN)
Another plus of cloud storage is the backup and the ability to restore critical files. You can also create archive repositories that will simplify regulatory and legal requirements. Such advantages open wide opportunities for scaling in the financial industries, the media, as well as in healthcare since it is in these industries that there is a need to preserve data for a long time.
Cloud storage is irreplaceable for business. A cloud is an indispensable tool for working with documents remotely. A file exchange is absolutely safe because you can specify for whom information will be available.
The main task of all research on artificial intelligence lies in the collaboration of man and machine. A couple of years ago, it seemed impossible and even frightening. But mankind always sought to learn new and new unexplored possibilities of the human mind. The company Microsoft, assures that artificial intelligence in a few years will be quite common. It will be accessible to everyone. Now the researchers are actively working on improving the already obtained results in this area.
We are on the threshold of unknown discoveries, a new computer era, where computers will perform not just computing functions but will be trained and improved with every second. And this is fascinating
It will be introduced, of course, in all spheres of our life and will greatly simplify the everyday routine for mankind. You can apply artificial intelligence in so-called agent programs, such as personal-digital assistants Cortana and Siri. This will help fundamentally change the principle of human interaction with the computer.
In the global plans, Microsoft is creating a powerful computer. It will have artificial intelligence based on the Azure cloud platform. The plans are to provide access to such a computer absolutely for every person and all organizations.
Thanks to computer processing power of cloud technologies, a lot of significantly improved algorithms and access to a myriad of data, in the field of artificial intelligence development, there was a real leap. Scientists have the opportunity to create such technologies, which most could only fantasize about.
And already today, thanks to the ability to thoroughly and deeply teach the machine, computers can already recognize human speech. Thus it turns out that earlier a person tried to understand a computer machine, and now the computer is trained to understand a person.
Such computer machines are called ems, humanoid robots. This name they received from the English word emulate, that in translation imitation, ie simulate the functions of another object.It imitates the person. There is an opinion that it will be possible even to generate, combine several or even dozens of people and all this will be one Em, one computer machine that will look like a person and include all the best qualities of people’s intellect. Such ems can be an exact copy of one person, in appearance and in intelligence.
Austrian, English, American, Russian, Belgian, Dutch, Czech and even Hong Kong … yes – these are all varieties of wafer culture and this is not the whole list. They are adored by the whole world and in every country. And of course, every country has introduced its own flavor in the way of eating. Waffles are a dessert that you can fill to your taste. There is a wide variety of fillings, both sweet and salty. They can be soft, crunchy, with caramel, chocolate, jam, condensed milk, ice cream, fruits, berries and other delicacies.
The first mention of this delicious dessert was in Ancient Greece in the 18th century. It was pancakes and cakes, which were baked with herbs and cheese on hot stones. The dough was made from flour and water, made cakes and tightly clamped between two plates of metal.
Since industry in the 19th century was actively developing, the production of wafers accordingly increased significantly. Thanks to the development of bakery equipment and the sale of sugar.
However, one of the versions of the origin of this confectionery discovery is that the word waffle came from the German word Waffel in the translation of the honeycomb, it is also possible to translate the cell. The purpose of these cells is the same as that of a honeycomb: keep the soft filler – cream, whipped cream, jam. Also, many written historical sources of the 13th-century point to the German origin of wafers.
But by the 14th-16th centuries, waffles had become a dessert for kings. Waffles have become a very popular delicacy in Europe. The recipe was kept in the strictest secrecy and could be severely punished or even executed for its disclosure. In the Middle Ages, waffles were considered a variety of cookies, but they were made differently, while in the process of preparation, there was an impression of some drawing or ornament on the wafers.
They are adored by the whole world and in every country. And of course, every country has introduced its own flavor in the way of eating this waffle.
In 2007, chefs from the Czech Republic applied to the European Committee for Standardization to issue an exclusive license for the production of “Karlovy Vary” wafers. Immediately, Austria and Germany reacted. After all, both countries also consider themselves the birthplace of this delicacy. The European Committee was forced to refuse Karlovy Vary in the registration of the trade mark, also because not all enterprises producing Karlovy Vary wafers were located in Karlovy Vary. The recipe for Karlovy Vary wafers is original in that the composition includes the world-famous local mineral water. Disputes lasted about 8 years and in 2012 Karlovy Vary finally received a license, the European Commission recorded triangular small wafers from Karlovy Vary in the list of goods designated by the quality of the EU.
In 1869, a resident of New York State invented a waffle-iron and received a patent. His name was Cornelius Swarthout. Since then, the National Day of Waffles is celebrated in the USA on August 24.
Wafers in the US are different from European ones. Products resemble pancakes and fry them on fire in special waffle makers, which are more like pans, inside of which there is a pattern.